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Trade fair: IAA
Dates: 24 September - 01 October 2020
Venue: Hannover Exhibition Grounds
Address: Messegelande, D-30521 Hannover, Germany
Description: Global Event for Digital Business
Organizer: : German Association of the Automotive Industry (VDA) in cooperation with Deutsche Messe AG
The IAA Commercial Vehicles is the world’s leading trade fair for mobility, transportation and logistics. Its comprehensive innovations, exhibitors from several industries, discussions and last but not least, the expert visitor structure represent a unique profile. The automotive world meets at the IAA. Nearly 60 percent of 2,103 exhibitors came from foreign countries; from 45 different countries, to be precise. About 248,000 people visited the fair. In 2016, 2,146 journalists from 58 countries reported from the fairgrounds in print, radio, TV and on the Internet.
Trade visitors were most interested in heavy trucks (38 percent), followed by trailers, special bodies (33 percent), parts and accessories (32 percent), special motor vehicles (31 percent), as well as vehicle interiors (23 percent) and light commercial vehicles (19 percent).