DOMOTEX 2018: Blogger Lounge premieres in Hall 95 December/ 2017
Next year, DOMOTEX will feature its first-ever Blogger Lounge. Located in the new “Framing Trends” special display in Hall 9, the lounge will provide a central location where the blogger community can gather, share ideas and reach out to tradeshow visitors. The lounge will be decked out with large-format monitors that will display the participating bloggers’ blog and social media posts in real-time. The “Framing Trends” display will also be home to a richly diverse and immersive world of experience that will serve as a central gathering point and source of inspiration for visitors. It will feature studies of current trends plus creative product installations inspired by the show’s keynote theme, UNIQUE YOUNIVERSE, itself a touchstone of the product individualization trend.
Starting in 2018, DOMOTEX is moving from its traditional Saturday-to-Tuesday format to a new Friday-to-Monday format. This means DOMOTEX 2018 will open on Friday 12 January and remain open until Monday 15 January. The change comes in response to calls from many exhibitors to switch the official DOMOTEX opening day to Friday