New exhibition dedicated to halal products13 August/ 2019
Deutsche Messe is launching HALAL HANNOVER, a new trade show for halal products, in March of next year.
“We’ve undertaken a comprehensive market analysis, and it shows there is a market niche for an event like this,” explained Christoph Schöllhammer, Deutsche Messe’s director in charge of the new show. “Europe is home to over 30 million Muslims, which makes it one of the world’s most important markets for halal products,” he said. “Our objective in creating this new multi-faceted event comprising an expo, conference and special food-tasting area is to give the halal industry a platform for commercial and technical dialog in Germany.” HALAL HANNOVER will be open to trade visitors on all three days, and then also open to the general public on Saturday and Sunday. Read more